1.05 million trees towards biodiversity conservation

Pledge by

Apollo Tyres Limited

Conserving and planting 1.05 million trees to safeguard nature

Conserving, Restoring & Growing, Enabling
This pledge will take place from
2013 to 2030
Hungary, India, Netherlands

Company website

Pledge overview

Biodiversity Conservation is a global theme for the organisation. The investment in nature base solutions is a step towards creating a positive impact for the planet, and thereby meeting the organisation’s climate goals. Our company climate strategy is complemented by investments in afforestation projects, restorations of mangroves, and conservation of environment projects across all our manufacturing geographies - India, Enschede & Hungary.

Actions in this pledge

  • Conserving trees and forest landscapes

    Supporting actions
    Conservation support activities
    Support the operating costs and activities of existing conservation areas, including advocacy for conservation policy
    Additional details

    Biodiversity Conservation is a global theme for the Company, wherein it has undertaken various projects which are illustrated below.

    1) Mangrove conservation is a key initiative by the Company implemented in, Kannur district, which is the largest mangrove village in Kerala with the aim to restore the endangered mangrove species.

    2) Under the afforestation initiative in Tamil Nadu, trees are being maintained. The project also engages with farmers to provide agriculture interventions for enhancing soil productivity.

    3) In Gujarat, a total of 25,000 sq. Ft area of land is utilized to plant 10,000 trees of 84 varieties of species under the Miyawaki afforestation project

    4) In Europe, the company has undertaken two projects: Stadbeek in Enschede, the Netherlands, and Conservation of Bukk National Park, Gyöngyöshalász, Hungary. The Stadbeek Project is implemented in partnership with Enschede Municipality and the European Union. The project aims to address the issues related to flooding from rainwater and groundwater and improve the local biodiversity. Under this project nectar plants are planted on the 6 km long banks of the city stream, which has resulted in an increase of flora and fauna in this area.


    0.41 Million
  • Restoring and growing trees and forest landscapes

    Supporting actions
    Re-establishment of forest through planting and/or deliberate seeding on land classified as forest, that has been degraded or where trees are unlikely to regenerate naturally
    Activities that establish and manage the integration of trees into agricultural landscapes, silvopastoral systems, farming in forests and along forest margins and tree-crop production
    Mangrove restoration
    Establishment or enhancement of mangroves along coastal areas and in estuaries
    Urban tree planting
    Planting and maintaining trees within urban areas
    Additional details

    Tree plantation will be done with the support of the implementing partner in collaboration with beneficiaries. It includes identifying land, finding native species and empowering a selected group of beneficiaries to plant and maintain the trees to ensure best results. Progress is monitored, regularly through group meetings. Support will be provided by experts in all related areas of specialization.

    Restoring & Growing

    0.64 Million
  • Enabling activities for trees and forest landscapes

    Supporting actions
    Nursery and seedling development
    Establish tree nurseries, including actions such as identification and collection of seeds and/or growing seedlings
    Education and capacity building
    Forest / tree species conservation and restoration education programmes, targeted educational and behaviour change campaigns, training and capacity building, including promotion of local and traditional knowledge and practices
    Community mobilisation
    Community mobilisation and engagement activities for conservation, restoration and reforestation, including enabling systems of community governance, etc.
    Youth engagement
    Engagement of young people and/or youth networks to catalyse a restoration generation
    Data collection, management and technological tools
    Activities that provide data and/or technological tools to support conservation and restoration (e.g. monitoring etc.)


Our ecologically and socially responsible approach

The pledge takes into account the Environment, Social and governance framework of the organisation. Given biodiversity conservation is a key theme under Environment, the section of land and restoration activities is given a prime focus on enhancing the biodiversity-ecosystem. The projects are funded through the Corporate Social Responsibility programme, where the selection of beneficiaries will be from economically weaker sections, and the improvement of their livelihood is of utmost importance.

We're using SDG13-Climate Action, SDG14-Life below Water, Taskforce on Nature-Related Financial Disclosure (TNFD), and the India Business & Biodiversity Initiative (IBBI) as references.

Our results tracking

Ecological metrics

Type of species & Land area in hectare

Social metrics

Number of beneficiaries

Our locations

We are working at locations across Hungary, India, and Netherlands.