Travelers One Million Reasons Why Campaign
The Travelers Indemnity Company
Funding an additional 2 million trees
- Restoring & Growing, Enabling
- This pledge will take place from
- 2020 to 2022
- United States of America (USA)
The Travelers Companies, Inc. in April of 2019 announced a new initiative with American Forests, the country’s oldest nonprofit conservation group, to fund the planting of a tree – up to 1 Million trees – for each personal billing account that switched to paperless.
Not only did Travelers hit their million tree goal in April of 2020, they committed to funding an additional 500,000 trees by Earth Day, 2021.
"We are proud to have reached this important milestone and to continue our successful partnership with American Forests,” said Michael Klein, Executive Vice President and President of Personal Insurance at Travelers. “We are committed to operating our business efficiently and sustainably. This program achieves both, by creating a convenient experience for our customers and meaningfully reducing our paper usage and carbon footprint.”
But now, going paperless means so much more. Travelers has committed to funding the planting of an additional 1 Million trees and dedicating an additional 500,000 trees to natural regeneration through innovative forest management practices, including tree thinning and seedling preservation projects.
This will bring Travelers' commitment to 3 Million trees, with 2 Million going toward the 1t.org goal of conserving, restoring and growing 1 Trillion trees by 2030.
Actions in this pledge
Restoring and growing trees and forest landscapes
- Assisted natural regeneration
- Actions that support natural regeneration without tree planting, such as Farmer Managed Natural Regeneration, forest soil remediation, exotic species control, disease prevention, and wildfire protection
- Re-establishment of forest through planting and/or deliberate seeding on land classified as forest, that has been degraded or where trees are unlikely to regenerate naturally
Travelers has committed to funding the planting of an additional 1.5 Million trees and dedicating 500,000 trees to natural regeneration through innovative forest management practices, including tree thinning and seedling preservation projects. Travelers and American Forests’ partnership is implementing scientific research to restore forest health. This research informs new tools and techniques to help forests cope with climate change. These techniques can boost forest growth after wildfires, for example, or trap more carbon in forest soil. Some of their “climate smart” reforestation methods include:
- Planting genetically diverse collections of native species.
- Planting trees that are better able to thrive under future climate conditions.
- Screening seedlings for disease resistance.
- Spacing seedlings to mimic natural tree regrowth after wildfire. Wider, natural spacing reduces the risk of future fires.
- Planting seedlings in plastic shelter tubes that dramatically increase plant survival in drought-prone areas.
Restoring & Growing
- 2 million
Enabling activities for trees and forest landscapes
- Youth engagement
- Engagement of young people and/or youth networks to catalyse a restoration generation
We are proud to now help fund the Tree Branches in the Twin Cities. This job training and mentorship initiative helps young under-served people finish high school and build meaningful careers in community forestry.
Our ecologically and socially responsible approach
Travelers is fulfilling their pledge through a partnership with American Forests. American Forest’s reforestation projects use the latest science on climate informed forestry. This includes experimenting with planting designs, species mixes, site preparation actions, etc. All of our actions will include planting the right tree in the right place as well as in ecologically appropriate locations. American Forests works with partners that provide long-term stewardship and monitoring capacity.
We are working at locations across United States of America (USA).